CashtoCode Unveils New Management Team
## CashtoCode Unveils New Management Team
CashtoCode, a firm that assists online ventures in accepting cash payments, has implemented significant alterations to its leadership structure. Jens Bader has been appointed as the new Chief Executive Officer.
Christian Machmeier will now assume the role of Chief Technology Officer, and Patrick Lebenbauer will serve as the Global Marketing Director.
Bader possesses extensive experience within the payments sector. He played a pivotal role in the establishment of MuchBetter/MIR and held the position of Chief Commercial Officer for Secure Trading and paysafecard.
Machmeier has held leadership positions at Gameforge and Audi, while Lebenbauer brings experience from companies such as Tipico and KaFe Rocks.
Bader stated, “CashtoCode breathes new life into cash. Despite the surge in credit cards, online banking, and other digital payment methods, cash remains highly prevalent. We empower businesses to connect with customers who lack online payment capabilities by providing them with a means to pay instantly using cash.”
He further remarked, “During the global health crisis, numerous establishments that previously accepted cash were forced to close, but their clientele did not vanish. These individuals continue to favor cash payments due to their preference for privacy, control over their expenditures, and security.”
A significant number of individuals have not transitioned to online banking and instead utilize services like ours to fund their digital activities with physical currency.
The three meetings follow a year of remarkable growth for CashtoCode, which experienced a fivefold surge in earnings during 2020.
CashtoCode has also incorporated over one hundred new vendors into its platform, which is now accessible to consumers at one hundred and fifty thousand retail outlets throughout Europe.
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